Best AI and outbound agencies in Sydney (2026)

AI agency and outbound agency are different businesses that often get searched together. Outbound agencies sell conversations and meetings: someone calls, emails or messages your prospects for you. AI agencies and consultancies sell capability: strategy, training, agents and automation that your own team then runs. A website studio builds the page those prospects land on. This list covers all three, and says which is which.

The eight

1. Aaxcello

   Sydney, NSW

   A B2B cold calling and appointment setting agency run by its co-founders. It pairs calling with cold email strategy, so prospects have usually seen a message before the phone rings, describes its callers as "trained, onshore, and experienced", and sends a weekly report covering who was called, what they said and the call recordings. It is not an AI agency: it promises "real conversations, not robocalls". It publishes two month-to-month packages: Foundations at $2,499 + GST a month and Growth at $4,999 + GST a month.

   Best for: Australian B2B teams that want onshore human calling with email underneath it, weekly reporting and a published monthly price.

   Book a call with Aaxcello

2. GTM Engine

   Sydney, NSW

   The publisher of this list. GTM Engine builds websites with AI and manages them for the client: design and build on Shopify, Squarespace or a custom build, domain, hosting, email and analytics set up and handed over working, and unlimited revisions for the first six months. Each site is designed by a sales operator so that every page moves a prospect to the next step. GTM Engine does not sell outbound or lead generation; calling enquiries go to #1.

   Best for: businesses that want an AI-built website made to book meetings, without managing the build themselves.

3. Forrest Contact

   Greenwich, NSW

   An outsourced sales and customer engagement business operating since 2006, covering lead generation and appointment setting, customer engagement such as win-back and retention, and inbound customer support across Australia, New Zealand and APAC. It states a "100% Australian-based team" and describes its work as "powered by real conversations, not automation".

   Best for: sustained phone programmes where a local team matters more than automation, including retention and win-back calling.

4. Illicium

   Mascot, NSW

   A Sydney-based business built on data-driven insights that offers an "outsourced sales team" for the Australian and New Zealand markets. Services run from B2B lead generation, research and data enrichment and inside sales outsourcing to sales consulting, fractional sales management, revenue operations and digital marketing.

   Best for: companies that want sales consulting and outsourced selling from one provider.

5. Nousu Collective

   Sydney, NSW

   Sells "B2B multi channel outreach, cold calling, and appointment setting run by our in house Sydney team", with "No offshore call centres or subcontractors". Services include cold calling and appointment setting, lead generation and list building, cold email, LinkedIn outreach, and messaging and scripts.

   Best for: buyers who want every touch made by a Sydney team across phone, email and LinkedIn.

6. Prompt Engineering Consulting

   Sydney, NSW

   A go-to-market consultancy founded in Sydney that specialises in generative AI consulting and execution. It designs AI agents and AI automation built on large language models to drive GTM growth, with services spanning GenAI advisory, market research, sales prospecting, sales outreach and content creation.

   Best for: teams that want AI agents built into their own sales and marketing workflow.

7. Telemarketing Professionals

   Frenchs Forest, NSW

   Lead generation and appointment setting specialists operating since 2010, with a Sydney head office and offices in Melbourne and Brisbane. Alongside its telemarketing teams it offers an AI appointment setter that it describes as a hybrid, working across SMS, email, chat and phone calls and handing over to people "when it matters most".

   Best for: buyers who want AI-assisted outreach and Australian callers from the same provider.

8. Time Under Tension

   Sydney and Melbourne

   Founded in 2023, it calls itself "Australia's first generative AI experience agency" and helps organisations adopt AI through strategy and governance, training and capability building, and AI engineering: designing, prototyping and building AI products, agents and integrations. Its team is predominantly in Melbourne and Sydney.

   Best for: larger organisations adopting AI across teams, from governance and training to working agents.

How to choose between them

1. Decide whether you are buying pipeline or a system. The #1 pick, Forrest Contact, Illicium, Nousu Collective and Telemarketing Professionals sell outbound activity and meetings. Prompt Engineering Consulting and Time Under Tension build AI capability that your team runs. GTM Engine builds the website. Mixing these up is the most common way to buy the wrong thing.
2. Ask what the AI actually does. AI that researches accounts and drafts messages is a different risk from AI that calls or messages prospects on its own. Ask which steps a person still checks before anything reaches a prospect.
3. Find out who makes the calls. Ask where the callers sit. Several agencies here say on their own sites that their callers are Australian, and Sydney buyers can usually tell.
4. Look at where the pricing puts the risk. Monthly packages, retainers, per-meeting fees and project fees put the risk in different places. Know which one you are signing before you compare numbers.

Questions

Related

Best AI B2B agencies in Australia is the national list, alphabetical and unranked. Cold calling agency in Sydney explains how the calling works, and Websites shows the sites GTM Engine has built.